Greeting Card History
Elegant, “Never Before Seen” Frameable Metal

Greeting Card, Revolutionizes A 600 Year Tradition

While greetings cards can be traced back to the early Chinese and Egyptians, the custom of card
exchange only emerged in the early 1400.  At that time Germans developed printed hand-made paper New Years cards from woodcuts. It wasn’t until 1843, over 400 years later that the first known published Christmas card appeared in London. 

           As advances were made in printing and mechanization, it was probably only a matter of time before the greeting card became commercialized. Then, with the introduction of the world’s first postage stamp in 1840, the stage was set for greeting cards to gain mass popularity. In fact, this is precisely what happened when three years later in 1843, Sir Henry Cole invented the first commercial greeting card for Christmas in Victorian England.

In the early 1870’s, a German immigrant, Louis Prang, started a printing business near Boston, and published the first paper Christmas card in the U.S..

Since that time, with the exception of fad products such as the music and seed cards, and the like, the Greeting Card Industry has remained stagnant. The industry saw the arrival of 20^th Century technology in the 1990’s, with the introduction of e-cards.

Today, however, gift shops, grocery stores, pharmacies, and other places that carry cards, continue to have rows and rows of the traditional paper greeting cards ranging from 99¢ up.  Moreover, even though there are approximately 3,000 greeting card publishers in the United States, the industry has been dominated by a handful of major publishers such as: Hallmark, American Greeting, Blue Mountain, Carlton, and always with the same disposable paper card.

Like Prang, one man had a vision — Kenneth Bray wanted something as special as a Greeting Card to have value and to be a lasting treasure; something more than a paper card, to be disposed of.  So, he went about developing a process that would propel this 600 year tradition into the 21^St. Century.

In the United States the average consumer purchases 20 cards per year, generating nearly $7.5 billion in retail sales annually for the Greeting Card industry.  Most of those cards end up in a bottom drawer, or worse, in the garbage.

Bray decided if a consumer is going to spend their hard earned money on a greeting card it should be money well spent. Today, through a revolutionary state-of-the-art process he developed, every card can become a special gift.  

Bray’s Greetings on Gold offer a complete line of Elegant Goldtone Metal Greeting Cards for every occasion. The Quality materials and construction; sturdy Goldtone .25 gauge “non-rust” aluminum plate is mounted on a 5” x 7” thermo-embossed card stock, for a never before seen creation.  When the graphic photographs and poetry fashioned exclusively by renowned author/photographer F. Barish-Stern, are thermal imaged into the metal a beautiful gift is created that has long lasting appeal and value. Commenting about his innovation Bray stated, “The history of Greetings on Gold is truly a labor of love. I wanted people to be able to give a card that would become a cherished memory. By making this elegant card frameable in a standard 5” x 7” frame, or 8” x 10” matted frame, this greeting becomes an Elegant, Never Before Seen, Treasured Gift that is a welcome addition to any home décor, and, it is only available worldwide through Greetings on Gold.”

Greetings on Gold has begun direct marketing of their exclusive product lines through their internet site at: www.greetingsongold.com .

Greetings on Gold now offers an exclusive “Private Label” line designed specially for large resorts, casinos, hotels, attractions, artists, etc.